Awards nights might make you think of sparkling gowns, big corporations, and speeches that go on forever about sales targets.
But honestly? It’s time for heart-led, soul-driven businesses to take their rightful place on the stage too. Because what you bring to the world deserves to be celebrated.
In fact, I believe that spiritual businesses—the coaches, healers, creatives, intuitives, and change-makers are exactly the kinds of businesses the world needs to see more of.
And what better way to shine your light than stepping into spaces where your work can be recognised and celebrated?
If you’re sitting there wondering, “Is there even space for businesses like mine at awards nights?” Spoiler alert: there absolutely is.
Here’s why entering business awards isn’t just a strategy.
Visibility Beyond Your Bubble
You already serve your community beautifully but awards open you to new audiences who are actively looking for people like you.
Credibility that Builds Trust
Sometimes spiritual businesses struggle with the old “but is this real?” stereotype. Being recognised through awards adds instant social proof that builds trust with potential clients without you needing to shout about it.
Confidence to Own Your Magic
Filling out an application makes you reflect on how far you’ve come and it’s usually further than you think. It’s a chance to own your gifts out loud and that energy is magnetic!
Aligned Networking Opportunities
Not all awards nights are boring and mundane (especially not the ALIBI Awards!). You’ll meet other business owners who value authenticity, courage, and connection just like you do. The kind of networking that feels like making new genuine connections, not handing out awkward business cards.
Inspiring Others (and Yourself)
You stepping forward gives permission to others in the spiritual space to step forward too. Your courage creates ripples far beyond the awards night.
As Marianne Williamson says: “When you let your light shine, you unconsciously give others permission to do the same.”
Celebrating Your Journey (Not Just Outcomes)
In awards like the ALIBI Awards, hosted by the Australian Ladies in Business Initiative, it’s not just about who made the most money. It’s about the heart, the growth, the story behind the brand. And YOU have an incredible story.
The truth is, awards aren’t about ego. They’re about amplifying the impact you’re already making.
If you’re feeling the nudge to be seen, to expand, to celebrate everything you’ve built with heart and hard work— maybe this is your sign.
You absolutely deserve to be recognised. And if you’re ready to take that step, the ALIBI Awards are cheering for you already. (Find out more at www.alibiawards.com.au)
Kylie King is the founder of the Australian Ladies in Business Initiative and the ALIBI Awards, championing women who lead with heart, courage, and authenticity. Through her work as a business mentor, hypnotherapist and entrepreneur, she’s passionate about helping others unlock their past wisdom and step fully into their power. Connect with Kylie at: www.kylieking.com.au
